February 8, 2026
Fund

How an Australian fund house came to buy a boutique UK asset manager


Australian fund management firm EC Pohl has explained why it decided to buy Sandord DeLand, a Leeds-based firm with two funds, after an 18 month process.

EC Pohl is run by Manny Paul, a South African who moved to Australia in the early 1990s and launched his fund house which now has assets of £1.5bn. 

Sanford DeLand was founded by Keith Ashworth-Lord, who is also chief investment officer of the business. It has two funds and assets under management of about £360mn.

The meeting between the two businesses happened after the pair were introduced by a mutual acquaintance.

It was not initially intended to lead to a sale of the firm as a partnership between the businesses was the initial idea. 



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